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Welcome

I’m Sally Bloomfield, and this site is home base for everything I do in Bali, the hotel, the concierge business, my story, and the causes closest to my heart.

I’ve been visiting and living on this island for more than 43 years. That love turned into a hotel in 2017, and more recently into a concierge business built on the same idea, knowing Bali well enough to do it properly for other people too. Private villas, luxury boats, helicopter transfers, trusted drivers, corporate retreats, real cultural experiences beyond the postcard version, and a table booked at the right restaurant on the right night.

Have a look around. Journey has the longer version of how I got here, Give covers the causes I support, Press is the coverage over the years, Blog is where I write when something’s on my mind, and Read follows the book I’m writing about my dad.

After the hotel itself? Find it at Bloomfield Bali.

BlogTalk

Why Umalas Is Bali’s Best-Kept Secret

by Sally March 15, 2026

When people plan a trip to Bali, they usually hear about Seminyak or Canggu first. What a lot of visitors don’t realise is there’s a quiet pocket sitting right between …

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Read

The Bloomfield Chronicles – Part 1

by Sally January 31, 2018

My father started writing a book that I am continuing. Read excerpts here and stay tuned.

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Give

Bali Children Foundation

by Sally December 2, 2018

I am proud to support the Bali Children Foundation who provide an educational pathway for disadvantaged Balinese children.

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Press

Long Tall Sally

by Sally March 14, 2019

Real-housewife-turned-hotelier Sally Bloomfield overcame adversity to fill her life to the brim. Sally, your Instagram bio says that you’re a mother, hotelier, designer and … comedian … so now you …

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Blog

Bloomfield Bali Concierge

by Sally July 15, 2026

People hear “concierge” and think restaurant bookings. That’s part of it, but honestly it’s the smallest part. I’ve been coming to and living in Bali for more than 43 years, …

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Journey

Journey

My Journey

I live in Bali full time now with my mum and my two sons, after opening my boutique retreat, Bloomfield Bali, in 2017.
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Bloomfield Official
  • Home
  • Concierge
  • Stay
  • Read
  • Journey
  • Give
  • Press
  • Blog
  • Contact